Joint Venture is both the easiest marketing weapon to quick profits, and easily the most ignored!

Jay Abraham and Mike Enlow both call Joint Ventures "the fastest, easiest way on earth to make a fortune... and if I had to choose from one single way to make money, this is it."

The reason though that most Internet Marketers could never apply this technique is that they haven't done two important things to prepare and differentiate themselves…

* Develop a USP * Research their market

Both of those aspects are the building blocks to setting yourself up as a potential joint venture partner.

1) Developing a Unique Selling Position (USP)

Every business that wants to become successful has to have a Unique Selling Position. There has to be something that sets them apart from every other business in their industry. What makes your web site different from all of the other ones out there? Is it just a copy?

If you don't figure out a way to make it better than and different from the average site out there, you are just sinking time and money into a losing proposition.

How does the Internet give us an unfair advantage over marketers of earlier times?

It's simple. We can actually go to a search engine. Type in keywords and see what the competition is doing!

You can visit 20 different competitors this evening and mark down in a notebook ideas to set your business apart from all of the others out there. This could have never been done so quickly and easily without the power of the Internet.

2) Targeting Your Market and Market Research.

The most powerful feature of the Internet is doing market research. For free, you can visit newsgroups and message boards where your potential customers are hanging out and actually interact with them by asking questions, taking notes, and find out exactly what they are looking for.

The real key to copywriting is finding out what people's hot buttons are. Spend a week or two online doing market research to find out what these hot buttons are!

.....

Coming back, joint ventures can be used to make an almost instant success of practically any business, especially when you have all of the tools available to you online.

A properly set up joint venture can be a Win-Win proposition for absolutely everyone involved.

If you were to think up every marketing technique that you have ever been taught, I am thoroughly convinced that this one technique could produce more profits than ANYTHING ELSE I or anyone else could show you.

It is simply that powerful!

So just what is Joint Venture Marketing??

Before we go too far , let us stop a minute and make sure we all understand exactly what Joint Venture Marketing is all about.

Although it sounds like a difficult idea at first to learn, the whole premise behind it is extremely simple.

Joint Venturing is taking the unused assets in your business (i.e. customers, advertising, products, services, knowledge, skills, etc.) and leveraging them with another non-competing company with a similar customer base to produce almost immediate profits for the both of you.

Everyone wins in this deal. Once you understand just how simple it is to take advantage of joint ventures in your business, you will wonder how you could have ever done business without this no-risk marketing strategy, no matter what business you are in.

• What do you have in your business?
• What is your specialty?
• Who are your customers?
• What else would your customers like to purchase or use?

Many times online business owners never ask themselves these questions. If you become one of them By not asking these questions, YOU could be cheating yourself out a fortune!

==> An Example of How Joint Ventures Work

For this, we will just use a simple joint venture where Company A has a customer list or subscriber list... Company B has a product which is a solution to a problem that many of company A's customers need or want.

If the Company B were to rent Company A's mailing list with an extremely well crafted offer he may be able to sell 3% of them on his/her product.

A Joint Venture comes in though if Company A decides to combine efforts with Company B and endorse the offer. In other words, they recommend the product with a satisfaction guarantee and privileged offer only to their subscribers.

This simple joint venture could produce sales rates of up to 30% or even higher! The response rate of 3% has now jumped to 30% just by having Company A & B work together. Then, they split the profits which are much higher now because of their combined efforts.

Why does the response rate jump SO much just because of the endorsement of the list owner? It is simple. The customers or subscribers have dealt with Company A for some time now...

They have started to trust them. The recommendation is taken highly by them. The most powerful form of marketing is word of mouth and this is where word of mouth can come into play and practically guarantee the success of both companies involved.

This is only one example of how a Joint Venture can work. There are really infinite possibilities which can be brought into the equation to make them more successful and Risk-Free.

==> 4 Simple Steps To Finding Joint Ventures!

Here is one simple technique for you to find joint ventures on your own on the internet. The internet gives a vast advantage in our marketing efforts when you learn how to take advantage of it. This specific technique is for those who have a product that they would like to sell...

Step One: Figure out and research who your targeted market is or should be.

Step Two: Go to one of the major Search Engines and search for keywords which relate to your targeted market.

Step Three: Browse the results and chose those companies which are selling similar but non-competing products to your targeted market and write down their names, addresses, and phone numbers. You are especially looking for sites which have carved out a niche in a market and have customers who trust them.

Step Four: Write a letter telling the owner of the business that you believe that their customers would greatly appreciate what you have to offer and that you would like to joint venture with them for a Win-Win Situation for everyone involved. Tell them to call or email you back as soon as possible so that you can explain more and work out the deal.

==> Effective Joint Ventures Techniques

Once you’re ready for some joint ventures, the following are various joint venture methods you can propose to potential partners with…

*Endorsements

One of the most effective technique used in joint ventures is endorsements as described earlier. By providing each other with a personal recommendation you can increase your response rates tremendously.

*Link Exchanges

Yes, links exchange is an example of a simple joint venture. Exchange links with web sites relevant or similar to yours, but not in competition. Besides improving each other’s Search Engines rankings, exchanging links also increase your web site traffic from direct clicks on link partners’ websites!

*Ezine Ad Swaps

Exchange subscription ads with other ezine publishers. Ezine advertising is one of the best forms of advertising on the Internet. By swapping ads with fellow ezine publishers, you can run your ad in other publications free of charge!

Be careful not to overdo this, and try not to exchange solo ads. You don’t want to drown your subscribers with ads.

*Subscription Exchanges

Exchange subscription information with fellow ezine publishers. Provide recommendations within your ezine's welcome message, thank you page and even on your multiple subscription ezine form.

*Ezine Column Swaps

Partner with a similar publication and provide content for each other. This may be a weekly tips column, question and answer column or whatever you'd like.

*Byline Exchanges

Write articles and allow them to be freely published. Exchange byline information with fellow writers and provide recommendations.

With each article you write you are entitled to include your author bylines. Bylines are nothing more than an advertisement for you, yourweb site, products or services.

Instead of including your standard bylines, use half of the space for yourself and the other half to promote the writer you've partnered with.

* Signature Exchanges

A signature or SIG file is a few lines of information about your business at the bottom of any form of Internet communication. Exchange SIG file information with other marketers and provide recommendations.

* Ebook Exchanges

Partner with fellow Internet marketers and create free ebooks to freely distribute. The ebook should mutually benefit and promote both of you while providing valuable information for your visitors.

* Private Web Rings

Set up a private web ring and partner with web sites that are similar to yours, but not in competition. Provide recommendations for each site within your ring.

* Ride Alongs

A ride along is any extra information (advertisements) sent along with a direct mailing. You can use this same technique with any ezine solo mailings you may run by including an exchange recommendation within your mailing.

In addition, you can include recommendations within your thank you letters you send out when you deliver your products.

* Upsells

An upsell is used when your customer is in the process of ordering your product. Another product is introduced for a small additional cost just as you're closing the sale. This technique is often used with many infomercials when the customer calls in their order.

The operator will introduce an additional product for a minimal extra charge. You can use this same technique on your order page. Trade product recommendations with fellow marketers.

* Free Bonus

Free bonuses are used as an incentive to increase sales. Provide and exchange bonuses with other marketers. This technique will not only increase your sales, but will also promote your products and services.

* Forum and List Moderation

Trade forum or list moderation duties. Partner with similar web sites or lists and share in the moderation duties. Place short BIOS with links at the top of the forum or within each list post.

A quality recommendation will pull a much higher response rate than just a link or banner. Joint venture with individuals you truly respect and believe in, as your professional reputation is on the line.

Joint ventures provide Internet marketers and business owners with a powerful way to reach new potential customers. There is power in number, so get out there and start joint venturing!

I advise you to read "Joint Venture Marketing Tactics" to learn about JV marketing in no time flat...

Also, if you wish to meet a group of people who are willing to do a joint venture with you, point your browser to jvAlert home page.

I'm a member of jvAlert and I've created some successful joint venture and business relationship with other members, including with some Internet biggest names. This is a recommended site for serious netpreneur.

To Your Success,

Founder of WebSuccessSecrets Inc.
"Helping People To Build Highly Profitable Online Business"

Contact me if you have any question or comment.

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